The iLoad™ Philosophy is simple: The shortest distance between two points is a straight line. So why make loading content on your iPod® so complicated? Simply insert your CD and press GO to put your music along with all track artist and album directly onto the iPod®s without using a computer or requiring an Internet connection. Yes, we know that you probably have a computer but now you have a choice on how you load your content. Now loading your music and video is as easy as enjoying it.